by kara | Aug 6, 2026 | Business Strategy
If you’re a service provider who feels like marketing has turned into a second full-time job, this one’s for you. Today I want to talk about a concept I teach called self-sufficient marketing: a reframe that changes how you think about getting clients...
by kara | Jul 30, 2026 | SquareSpace
Today I want to walk you through something small that is actually a major detail: how to change the actual title of your Squarespace website. If you’ve ever sent someone a link to your site and cringed a little at what showed up, or noticed something outdated...
by kara | Jul 24, 2026 | Business Strategy, Marketing
If you’re a small business owner, coach, or consultant, you’ve probably felt the pressure to post consistently on Instagram or TikTok in hopes of generating leads. But here’s the truth I share with almost every client I work with: unless you’re...
by kara | Jul 23, 2026 | Branding
One of the easiest ways to make your brand feel polished and pulled-together is consistency. Same fonts, same colors, same overall vibe, whether someone lands on your website or scrolls past your latest Instagram carousel. But Canva’s native font library...
by kara | Jun 11, 2026 | Business Strategy, Email Marketing
If you’re building an online business, chances are you’re doing way too many things at the same time, and it’s holding you back. I see this constantly with clients. They’re building, tweaking, marketing, selling, and delivering all at once, and...